Oliver Hume Partners With TLC for Kids to Turn Land Sales Into Life-Changing Support

Every Sale, A Little More Good in the World

Oliver Hume has been helping Australians find their place in the world for over 70 years. We’ve sold more than 290,000 properties since 1954 - and behind every one of them is a family, a future, a reason. This May, our work is doing double duty.

For every land sale completed this month, a donation goes directly to TLC for Kids - supporting children facing serious illness and the families holding them close through every moment of it. Same work. More impact.

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Meet TLC for Kids

A parent can arrive at hospital expecting something minor, only for everything to change within hours. There is no time to prepare. The questions, fear and pressure arrive all at once.

This is when TLC for Kids steps in, providing immediate, practical support in moments of uncertainty. Since 1998, TLC for Kids has supported families across more than 405 hospitals nationwide, with services used over 18 million times.

What matters most is what sits behind those numbers: a child who is calmer during a procedure, a parent able to focus on their child instead of unexpected costs, and a family given valuable time together when time is suddenly limited.

Support is practical and immediate.

The TLC Distraction Box and Tap 2 Distract App help improve a child’s experience during procedures, giving them something to focus on when everything feels out of their control. As situations progress, Rapid TLC provides urgent financial and practical assistance, often within hours, ensuring families are not left to manage alone. In the most difficult moments, the TLC Ambulance enables families to spend meaningful time together outside the hospital environment, creating a sense of normality, even briefly.

When a child is in hospital, support cannot wait. That is why TLC for Kids is known as the NOW charity, and why we are proud to stand alongside them.

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How the Campaign Works?

Every land sale Oliver Hume completes in May generates a donation to TLC for Kids. No thresholds, no opt-ins - if a sale settles, it counts. Buyers don’t need to do a thing; the contribution happens automatically as part of our commitment to the campaign.

Across our offices nationally, teams are tracking their collective contributions throughout the month. A little friendly competition between offices - the kind that brings out the best in people and reminds everyone what can be achieved when a team pulls together with purpose.

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Why it Matters to Us?

Oliver Hume has spent seven decades helping Australians build something lasting. We know better than most that a land, or house purchase isn’t just a transaction - it’s the start of something. A home. A neighbourhood. A life.

Some families are building that future while simultaneously navigating a child’s serious illness. That reality isn’t lost on us. Sales for Social Impact is our way of acknowledging it - and doing something about it.

This isn’t a campaign running on the side of our work. It’s an extension of it. We’re grateful to TLC for Kids for the work they do every day, and proud to put our sales volume behind it.

If you’re purchasing land with Oliver Hume this May, your settlement contributes to something far bigger than a title. To learn more about TLC for Kids and the families they support, visit www.tlcforkids.org.au.

Frequently Asked Questions

• Does buying land through Oliver Hume in May automatically trigger a donation? Yes. Every land sale completed during the campaign period generates a donation to TLC for Kids from Oliver Hume. There is nothing additional required from buyers - the contribution is made on the business’s behalf as part of the Sales for Social Impact campaign.
• Does Oliver Hume have an existing relationship with TLC for Kids? Sales for Social Impact marks Oliver Hume’s first formal partnership with TLC for Kids, with the intention of building a long-term relationship that extends well beyond this campaign.
• Who is TLC for Kids? TLC for Kids is a national children’s charity delivering immediate, practical support to families when a child is seriously ill. Since 1998, they have reached more than 405 hospitals nationwide, with services used over 18 million times. Their support is delivered through four key services: TLC Distraction Box and Tap 2 Distract App, Rapid TLC, and the TLC Ambulance. Together, these programs help children feel calmer, reduce pressure on families, and create meaningful time together when it matters most. When a child is in hospital, support cannot wait and that is why TLC for Kids is the NOW charity.
• Can I make my own donation to TLC for Kids? Yes. TLC for Kids accepts individual donations directly through their website. Donating independently is a meaningful way to extend the impact of the campaign.
• Is Sales for Social Impact an ongoing Oliver Hume initiative? The campaign is structured around May, but Oliver Hume’s commitment to community impact is ongoing. Watch this space for future initiatives as the partnership with TLC for Kids develops.
• How can I find out more about current Oliver Hume land opportunities? You can explore available estates on our project page and speak with a consultant. Land sales made during May contribute directly to the Sales for Social Impact campaign.